Buy Your Own Ad!

The Canada Family Action Coalition is calling for a boycott of Famous Players because its showing an ad before the film starts in support of same-sex marriages.

If you read the article, the ad-time was bought by a prominent member of Toronto's gay community. The Canada Family Action Coalition has requested equal time for a free ad of its own. The group was turned down. I'm wondering if the organization will actually shell out for an ad of its own. If anyone goes to see a film at Famous Players in the near future, could you please drop me a note either way?